APIs are consumed by various developers with different needs and are under constant pressure to evolve their services as the market matures. This is why a product management approach is important to harness the true potential of an API offering and deliver a compelling service which internal and external developers can’t live without.
Tag Archives: marketing
Crafting the perfect positioning statement
Practical ideas to craft a positioning statement that WOWs investors, thrills customers and excites prospective employees.
To Build a Successful Business, Measure the Right Business Metrics
Every successful product team analys how users are discovering and utilizing their products. Data is the opium of good product teams. So how does someone determine the best metrics to analyze? I’ll share some of the most critical ones that have helped my team build solid platforms in the past.
Keshinpoint 