Uncategorized – Keshinpoint

Crafting the perfect positioning statement

Practical ideas to craft a positioning statement that WOWs investors, thrills customers and excites prospective employees.

Books, Articles and Quotes That Bring Out The Best In Me

Items from literature and media that have brought the best in me, and forced to think through different challenges in different ways. I will be updating this regularly with new content I read that has improved my thinking in some capacity.