In order to succeed in today’s competitive API economy, you should go beyond thinking of APIs as digital nice-to-haves, and start thinking of them as first class members of your product portfolio. But this isn’t easy, and does require a shift in mindset to be successful.

In this webinar, Treating APIs as Products: How to Apply Product Management Principles to Your API Portfolio, I offer a framework for making the shift to treating APIs as products, so you can plan, prioritize, and execute your API product strategy.

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